Landace Triumphs at Beijing Auto Show 2026: Leading the Future of Off-Road Modification
BEIJING, CHINA – April 2026 – Qingdao Landace Co., Ltd. (Landace) is excited to announce the successful conclusion of its high-profile participation at the Beijing International Automotive Exhibition 2026. As one of the world’s most influential auto shows, the event provided the perfect stage for Landace to demonstrate its cutting-edge 4x4 accessories and innovative vehicle storage solutions.
A Grand Stage for Innovation
The Beijing Auto Show 2026 reached an unprecedented scale, attracting over 1,000 exhibitors from around the globe and spanning a massive exhibition area of 230,000 square meters. With hundreds of thousands of visitors attending, the Landace booth became a focal point for off-road enthusiasts and industry professionals alike.
Highlight: The Revolutionary Elevating Roof Rack
The star of the show was undoubtedly the Landace Elevating Roof Rack system. Visitors were captivated by the live demonstrations showing how heavy gear—up to 80kg—can be lowered to waist height in seconds.
"The feedback in Beijing has been phenomenal," said the Landace Marketing Director. "Seeing the 'Wow' effect on people's faces when they realize they no longer need a ladder to load their kayaks or roof boxes is why we continue to innovate. We are not just selling a rack; we are providing a safer, faster, and simpler way to explore."
Expanding Global and Domestic Partnerships
During the event, Landace successfully engaged with numerous automotive manufacturers, international distributors, and modification clubs. The expo served as a vital platform to strengthen our network within the overlanding and camping communities. Our team showcased customized solutions for popular models, including the Ford Bronco and luxury SUVs, proving Landace’s versatility in the premium modification market.
Commitment to Quality and Safety
As a brand under the Donrex umbrella, Landace remains dedicated to rigorous quality standards. The Beijing show highlighted our commitment to workplace safety and ergonomic design, catering to a wide demographic of users, from professional tradespeople to senior outdoor adventurers.
What’s Next for Landace?
Following the success in Beijing and our previous showcase at the Tokyo Auto Salon, Landace is prepared to launch several new off-road products in the coming months. We thank everyone who visited our booth and look forward to seeing our products on your next adventure.
